Helen Anderson Designs

OPTIMISING A POOR-PERFORMING SHOPIFY SITE.

A completely new look and feel

The client in this case already had a Shopify site but it had been designed several years previously and the developer was no longer on the scene. The client had paid for SEO for some months with no success and so hired me to completely revamp the site. In addition to the new design, I optimised the site for conversions using industry best practice, and worked on both search and social media marketing to boost traffic and sales.

What the client said

“Very pleased with Caxton. Highly knowledgeable, with demonstrable expertise across a wide and varied skill set. Clear and reliable communication. Solutions oriented in a time-challenged situation. Commercially realistic. Conscientious, methodical and thorough. Just really nice to deal with.”

—Danielle Nay

Black and white photo of John Lennon wearing a leather cap, smiling, with a blurred woman in the background. Below, there are smaller images of various people wearing different kinds of hats, and a close-up of a leather cap. The website appears to be about authentic leather caps designed by Helen Anderson in 1964, with sections about the story, different styles, and customer reviews.